The Zensei Podcast is an attempt at connecting the dots between well-being, leadership and intuitive wisdom. In this podcast, I speak with and share ideas and insights with leaders in the social sector and corporate worlds as well as coaches, facilitators and mentors worldwide.

Summary

In this engaging conversation, Hariprasad Varma and Pranika discuss the intricacies of personal branding, particularly in the context of marketing and entrepreneurship. Pranika shares her journey from corporate branding to establishing her own identity as the ‘Mommy of Marketing’ and the founding of her agency, Shy Shark. They explore the challenges of building a personal brand, including overcoming imposter syndrome, the importance of authenticity, and the role of cultural norms in branding. The discussion also touches on practical strategies for pricing, audience engagement, and the unique SharkBite sessions designed to help individuals clarify their brand strategies.

𝐏𝐫𝐚𝐧𝐢𝐤𝐚 𝐏𝐒

Pranika is the founder of ShyShark, a creative agency and venture studio that blends personal storytelling with sharp brand strategy. She has worked across early-stage startups, D2C brands, and nonprofits – often stepping in as the marketing brain before there’s even a marketing team. She has also built bold, low-cost experiments that test what actually moves people online (not just what looks good in decks). Before this, she led brand and content at high-growth startups, hired my own teams, and learned the hard way how to build trust through clarity, especially in noisy markets.

🦈 Book Your SharkBite Session at https://bite.shyshark.co

🦈 More About ShyShark https://www.shyshark.co

🌐 IG:  mommy.of.marketing

🌐 LI: pspranika  

𝐇𝐚𝐫𝐢𝐩𝐫𝐚𝐬𝐚𝐝 𝐕𝐚𝐫𝐦𝐚

Hari is the founder of Zensei Consulting, a boutique executive coaching and organisation development consultancy that empowers leaders and organisations on their quest to be their best. He works with various embodied, creative, and intuitive modalities such as the LEGO® SERIOUS PLAY®, Flow Game, as well as ideas and practices from Indian wisdom traditions such as Yoga Sūtrās and Mahābhārata to support his client’s transformation journey. He is also a trauma-informed Yoga therapist and Somatic Coach.

📆 Book Your Free Clarity Call with Hari: https://calendly.com/hariprasadvarma/…

💌 Write to Me: namaste@hariprasadvarma.com

🌐 Website: https://www.hariprasadvarma.com

🌐 LI:  hariprasadvarma 

🌐 IG: zensei.hari

✍️ Newsletter: https://zensei.substack.com